Privacy Policy

Effective date: August 26, 2026
Last updated: August 26, 2026

1. About This Privacy Policy

Minerva Innovations, doing business as Labyrinth Lady (“Labyrinth Lady,” “we,” “us,” or “our”), is a family-owned small business based in British Columbia, Canada.

We respect your privacy and are committed to handling personal information responsibly and transparently.

This Privacy Policy explains how we collect, use, disclose, protect, and retain personal information when you:

  • visit www.labyrinthlady.ca;
  • purchase a product or service;
  • enrol in an online course;
  • register for an event, workshop, or guided experience;
  • create or use an account;
  • request a free PDF or other resource;
  • subscribe to our emails;
  • submit a contact form, review, or comment;
  • use a Labyrinth Lady mobile application; or
  • otherwise communicate or interact with us.

2. Privacy Accountability

Minerva Innovations is responsible for the personal information under its control.

Questions, requests, or complaints about this Privacy Policy or our handling of personal information may be directed to:

Privacy Officer — Labyrinth Lady
Email: labyrinthlady.ca@gmail.com
Website: www.labyrinthlady.ca

3. Personal Information We Collect

The information we collect depends on how you interact with us.

Contact information

We may collect:

  • your name;
  • email address;
  • telephone number;
  • billing and shipping addresses; and
  • organization or professional information that you choose to provide.

Purchase and payment information

When you make a purchase, we may collect:

  • the products, courses, events, or services purchased;
  • order and transaction details;
  • billing and shipping information;
  • delivery or registration information; and
  • communications concerning your purchase.

Payments are processed by Stripe. Stripe receives and processes the payment-card and related transaction information required to complete your payment.

Labyrinth Lady generally does not receive or store your complete payment-card number.

Stripe processes personal information according to its own privacy policy and security practices. You can review the Stripe Privacy Policy.

Account and online-course information

If you create an account or enrol in an online course, we may collect:

  • your name and email address;
  • username and authentication information;
  • course enrolment information;
  • course access and progress information;
  • account preferences;
  • purchase history; and
  • communications concerning your account or course.

Please keep your username and password confidential. Contact us if you believe your account has been accessed without authorization.

Information you choose to provide

We may collect information you voluntarily submit through:

  • contact or inquiry forms;
  • event, course, or workshop registrations;
  • surveys or feedback forms;
  • product reviews and website comments;
  • email correspondence;
  • consultation or service requests; and
  • free-resource download forms.

Please do not submit sensitive medical, financial, or confidential information unless it is necessary and we have specifically requested it.

Website and device information

When you visit our website, certain technical information may be collected automatically, including:

  • Internet Protocol address;
  • browser and device type;
  • operating system;
  • referring website;
  • pages viewed and actions taken;
  • date and time of access;
  • approximate location derived from an Internet Protocol address; and
  • cookie or similar technology identifiers.

4. How We Use Personal Information

We may use personal information to:

  • process and fulfil purchases;
  • arrange shipping or digital delivery;
  • administer customer accounts;
  • provide access to online courses;
  • register participants for events, workshops, or services;
  • deliver a requested PDF or other free resource;
  • respond to questions and service requests;
  • communicate about an order, account, registration, or transaction;
  • provide customer and technical support;
  • operate, protect, maintain, and improve our website, courses, applications, and services;
  • understand website and course usage;
  • prevent fraud, misuse, and security threats;
  • maintain appropriate business, tax, accounting, and transaction records;
  • obtain and publish reviews or testimonials with appropriate permission;
  • send promotional emails when we have the required consent; and
  • meet legal, regulatory, insurance, and accounting obligations.

We will not use personal information for a materially different purpose without obtaining additional consent unless the use is otherwise permitted or required by law.

5. Consent and Your Choices

We seek meaningful consent where required. The form of consent may vary depending on the nature of the information and the reason it is being collected.

When you provide information required to complete an order, create an account, enrol in a course, register for an event, or obtain a requested service, you consent to our use of that information for the identified purpose.

You may withdraw your consent, subject to reasonable notice and any legal or contractual restrictions. Withdrawing consent may affect our ability to provide a requested product, service, account, or course.

Free resources and promotional emails

Requesting a free PDF or another free resource does not require you to agree to receive ongoing promotional emails.

If you separately choose to receive promotional emails, we may send occasional information about:

  • labyrinth practices and resources;
  • products;
  • online courses;
  • workshops and events;
  • services;
  • promotions; and
  • business updates.

You may withdraw your consent to promotional emails at any time by:

Withdrawing marketing consent will not prevent us from sending communications necessary to complete a purchase, provide course access, respond to a request, address a security matter, or meet a legal obligation.

We will process unsubscribe requests within the period required by Canada’s Anti-Spam Legislation.

6. Cookies and Similar Technologies

Our WordPress website may use cookies and similar technologies to:

  • operate the website, shopping cart, and checkout;
  • remember user preferences;
  • maintain account login and course access;
  • support authentication and security;
  • understand website traffic and performance; and
  • measure the effectiveness of our content and communications.

Some cookies are necessary for the website to operate. Other cookies, including analytics or marketing cookies, may be optional where consent is required.

You may adjust cookie settings through your browser and, where available, through our website’s cookie controls.

Disabling necessary cookies may affect website, shopping-cart, checkout, account, or course functions.

7. Website Hosting, WordPress, and Online Courses

Our website and online courses use WordPress software and are hosted through HostPapa.

Information submitted through the website—including account, course, order, registration, form, comment, and review information—may be stored in the website’s WordPress database within our HostPapa hosting environment.

WordPress themes, plugins, and integrations may support functions such as:

  • online-course enrolment and delivery;
  • customer accounts;
  • shopping carts and checkout;
  • contact and subscription forms;
  • website security;
  • backups;
  • analytics; and
  • email delivery.

Some plugins or integrated services may transmit personal information to their own service providers. We limit such use to services reasonably necessary to operate, protect, and improve the website and our offerings.

You can review the HostPapa Privacy Policy.

8. Mobile Applications

This Privacy Policy also applies to mobile applications offered by Labyrinth Lady.

Depending on an application’s functions and the permissions you choose to provide, an application may collect:

  • account or authentication information;
  • application usage and diagnostic information;
  • device type, operating system, and identifiers;
  • crash and performance information; and
  • information or preferences you choose to save.

Before accessing a device feature such as notifications, camera, photos, microphone, precise location, contacts, or health information, the application will request permission where required.

You can control application permissions through your device settings.

An app-store listing or in-app privacy notice may provide additional information about a particular application’s data practices. If an app-specific notice conflicts with this general Privacy Policy, the more specific notice will apply to that application.

9. Service Providers and Disclosure

We do not sell or rent personal information.

We may provide limited personal information to service providers that help us operate our business, including:

  • HostPapa, for website and online-course hosting;
  • Stripe, for payment processing;
  • WordPress plugins and integrations used to provide website and course functions;
  • email-delivery and subscriber-management providers;
  • shipping and order-fulfilment providers;
  • data-storage and backup providers;
  • security and fraud-prevention providers;
  • accounting providers; and
  • technical-support providers.

These providers receive only the information reasonably necessary to perform their services. They may also process information according to their own terms, privacy policies, and legal obligations.

We may disclose personal information:

  • with your consent;
  • when required or permitted by law;
  • in response to a valid court order, warrant, or lawful government request;
  • to investigate fraud, misuse, or a security incident;
  • to protect the rights, safety, or property of Labyrinth Lady or others;
  • to collect a lawful debt; or
  • as part of a proposed or completed business transaction, subject to appropriate privacy protections.

10. Processing Outside British Columbia

HostPapa, Stripe, and certain WordPress plugins or integrated services may process or store personal information outside British Columbia or Canada.

When personal information is processed in another jurisdiction, it may be subject to that jurisdiction’s laws and may be accessible to courts, law-enforcement agencies, or government authorities in accordance with those laws.

We remain responsible for personal information under our control and use reasonable measures to select service providers that maintain appropriate privacy and security protections.

You may contact our Privacy Officer for more information about service providers that may process personal information outside Canada.

11. Security

We use reasonable administrative, technical, and physical safeguards appropriate to the nature and sensitivity of the information under our control.

These safeguards may include:

  • restricted administrative access;
  • password and authentication controls;
  • secure website connections;
  • trusted hosting and payment providers;
  • software and plugin updates;
  • backups; and
  • confidentiality requirements for authorized service providers or contractors.

No website, application, email system, or electronic transmission can be guaranteed to be completely secure.

If a privacy or security incident occurs, we will investigate and take appropriate action, including notifying affected individuals or privacy regulators where required by law.

12. Retention and Destruction

We retain personal information only for as long as reasonably necessary to:

  • provide purchased or requested products and services;
  • maintain customer accounts and course access;
  • complete transactions;
  • respond to questions or complaints;
  • meet tax, accounting, legal, insurance, and recordkeeping obligations;
  • resolve disputes; and
  • enforce agreements.

Retention periods may vary according to the type of information and why it was collected.

If personal information is used to make a decision that directly affects an individual, we will retain that information for at least the period required by applicable law.

When personal information is no longer required for a legal or business purpose, we will securely delete, destroy, or anonymize it, subject to reasonable technical and backup-system limitations.

If you unsubscribe from promotional emails, we may retain limited information on a suppression list to ensure that we honour your request.

13. Access and Correction

You may submit a written request to:

  • access personal information we hold about you;
  • learn how your personal information has been used;
  • learn to whom your personal information has been disclosed, where applicable; or
  • ask us to correct inaccurate or incomplete personal information.

We may need to verify your identity before responding.

Access may be limited where permitted or required by law, including where disclosure would reveal:

  • another person’s personal information;
  • confidential commercial information;
  • information collected for certain investigations; or
  • information protected by legal privilege.

We will generally respond within 30 days after receiving a sufficiently detailed written request, unless an extension or different response period is permitted by law.

To make an access or correction request, contact:

Privacy Officer — Labyrinth Lady
Email: labyrinthlady.ca@gmail.com

14. Children’s Privacy

Our website, store, online courses, and applications are intended primarily for adults.

We do not knowingly collect personal information from a child who cannot provide meaningful consent unless consent has been provided by a parent or legal guardian or the collection is otherwise permitted by law.

If you believe a child has provided personal information without appropriate consent, please contact our Privacy Officer. We will review the circumstances and delete the information where appropriate.

15. Third-Party Websites and Services

Our website may contain links to external websites, social media platforms, app stores, payment services, marketplaces, or other third-party services.

We do not control the content, security, or privacy practices of these third parties. We encourage you to review their privacy policies before providing personal information.

16. Privacy Questions and Complaints

Please contact us first if you have a question or concern about how we handle personal information. We will review your concern and respond within a reasonable period.

Privacy Officer — Labyrinth Lady
Email: labyrinthlady.ca@gmail.com
Website: www.labyrinthlady.ca

If you are not satisfied with our response, you may contact the appropriate privacy regulator:

Office of the Information and Privacy Commissioner for British Columbia
www.oipc.bc.ca

Office of the Privacy Commissioner of Canada
www.priv.gc.ca

17. Applicable Privacy Laws

Our privacy practices are designed to comply with applicable Canadian privacy laws, including:

  • British Columbia’s Personal Information Protection Act;
  • the federal Personal Information Protection and Electronic Documents Act, where applicable; and
  • Canada’s Anti-Spam Legislation for commercial electronic messages.

18. Changes to This Privacy Policy

We may update this Privacy Policy when our website, courses, applications, service providers, business practices, or legal obligations change.

The current version will be posted on this page with its effective date.

If a change materially affects how we use previously collected personal information, we will provide additional notice or obtain consent where required.